What is Required of a Logo?

What Is Required of a Logo?   

Tuck in your Neighbor is a multi faceted project, and such a project needs a way to convey its goals and purpose in a concise manner.  One means to accomplish this is through a common image or a logo.     

A logo is often the first impression so it needs to be accurate and memorable; yet, it must communicate all the necessary connotations. Another important role of the logo is its need to be consistent: It should be relayed in all references of Tuck In Your Neighbor. 

Our discussions were clear that this image or logo needed to demonstrate the wholeness of Glenwood, Autism & Behavioral Health Center with a theme of Tuck in Your Neighbor.  So just where do you begin?  What images portray this project with enough style and clarity as possible? We began with Glenwood’s logo as the focus and then tried to incorporate this project.  

After much debate, deliberation, graphic help from my Uncle Jim, and lots more help from Martha King and Charlie Peters at Glenwood our image began to take shape.  

I hope we have accomplished what we set out to do by conveying the message of Glenwood and Tuck In Your Neighbor. 

Thanks for your support!

Thanks to all who came to the Volunteer Introduction Event last Sunday. Your support is essential to this project, and all who were absent may still play a huge role in helping and continuing Tuck In Your Neighbor.

We realize the event seems far away, but we want to begin building the momentum now.

Important details to remember:

Week of City Wide Drive: March 30 - April 6, 2013

Tuck In Your Neighbor is drive for new linens and other necessities for the Glenwood Autism & Behavioral Health Center in Birmingham, Alabama.  This is a week-long event led by a kick-off party in late March with donation drop-off locations available throughout the city.

Kick-Off Party
Date:  Saturday, March 30, 2013
Time:  9:00 a.m. - 11:00 a.m.
Location:  Eighteenth Street Orientals
                 1808-29th Avenue South
                  Birmingham, Alabama  35209

Contact:  Patricia Howard    ph3710@gmail.com

www.glenwood.org/TuckInYourNeighbor
www.facebook.com/TuckInYourNeighbor
www.TuckInYourNeighbor.blogspot.com

Who Is Your Neighbor?

I invite you to think of your neighbors. Neighbor is often defined as a person living relatively close to another although a neighbor is also a fellow human. A neighbor can be one who is a part of any community of yours whether it be through a religious organization, social outings, or family, because they are connected to you. While Glenwood is a thirty minute drive from my home, the people there are my neighbors.

As the volunteer introduction event creeps closer, the excitement and reality of this project grows.

Tuck In Your Neighbor

    After turning off of Sicard Hollow Road, I am surrounded by trees with cabins nestled between them. As the road bends, I see the office where I am to visit. Walking from my car, I am aware of how quiet and calm the space is although being a neighbor to a major metropolitan city. The main campus is located on 363 acres off Sicard Hollow Road in Birmingham, Alabama. Nervous as I embark on this adventure I am met with a warm “Welcome to Glenwood.”

I don’t have many memories before I was a Girl Scout. It has been nearly 11 of my 16 years which has led to the beginning of my final Girl Scout Project, the Gold Award. A Gold Award is defined as a take action project that addresses an issue within the community.

For the past two years, my Girl Scout Troop has been involved with a Christmas Party at Glenwood and I was astonished by their work.

Just consider this: Present in 82 school systems and 53 counties in Alabama, Glenwood touches the lives of more than 7000 individuals throughout the state. Glenwood’s purpose is educating and treating individuals with an Autism Spectrum Disorder or a behavioral health disorder and offers more than 20 services for children, adolescents, adults, and families with mental health needs. It’s nationally renowned for its care, clinicians, and commitment to honoring the individual’s dignity.

Fast forward from the Christmas party to August 2012 ready to investigate for my project, I thought of Sherri Van Pelt, a family friend and fellow church member, who has been involved in many worthwhile causes. Unknown to me at the time, I discovered that Mrs. Van Pelt is the Vice President of Communications and Development at Glenwood.

From this meeting, rose my Gold Award. With Mrs. Van Pelt’s help, the staff at Glenwood, my Girl Scout Troop, family, and you, I am creating an annual drive called "Tuck In Your Neighbor" to collect new linens and other items on Glenwood’s wish list. This drive will last one week and begins in late March of 2013.

Thanks for viewing my blog, and for more information visit this blog for updates, www.glenwood.org, and “like” Tuck In Your Neighbor on Facebook. Thanks for your support with this project!